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At some point, many SaaS teams run into the same frustrating situation. You’ve invested in content. You’ve optimized your pages. Your product is competitive. But when you search for the keywords your customers use, competitors still dominate the results.
In cases like these, the difference isn’t better content or even a better product; it’s authority. And in SEO, authority usually comes from backlinks.
Many SaaS teams underestimate link building because it’s really difficult to scale internally. Outreach, pitching, content collaboration, and follow-ups, especially for SaaS, are definitely a full-time effort.
That’s why many companies eventually look for agencies that specialize in link building for SaaS.
Below are some of the top SaaS link building agencies that consistently help software companies build authority, improve rankings, and grow organic traffic.
I update this list every quarter to reflect pricing changes, new services/approaches, and new case studies from SaaS link building agencies.
How I Chose These SaaS Link Building Agencies
There are a lot of link building agencies out there, but SaaS companies usually need something a bit more specific than generic outreach or random backlinks. So when I built this list, I focused on a specific criteria:
- Link building expertise and services: First, I checked what types of link building services each agency offers. SaaS companies usually need a mix of strategies: things like guest posting, digital PR, link insertions, resource links, or content-led outreach. Agencies that only offer one tactic usually aren’t enough for long-term growth.
- Real results and case studies: I looked for agencies that show real work with case studies, examples of links they’ve built, or measurable results from past campaigns.
- Customer reviews and testimonials: Where possible, I checked verified reviews on third-party platforms (Clutch, for example). In some cases agencies use different platforms depending on their business model, so I also looked at testimonials published on their websites and other external feedback.
- Experience with SaaS companies: SaaS has its own challenges with all the long sales cycles, technical topics, product-led content, and competitive keywords. So I paid attention to whether agencies have worked with SaaS companies before.
Finally, I looked at whether their case studies, reviews, and services match. If an agency claims strong SaaS results, I want to see those results reflected in their client stories and feedback.
So, below are the top SaaS link building agencies that can help a SaaS company grow through link building.
1. SaaS Link - Best for SaaS link building execution
- Establishment Year: 2020
- Team Size: 11-49
- Starting Price: $3,000
- Headquartered in: California, USA; Yerevan, Armenia
- Founder: Vahan Poghosyan
- Rating: 5.0/5 on Clutch
- Main Link Building Services: International Link Building, Digital PR, Brand mentions for LLMs, Category Leadership Coverage
How They Work
SaaS Link starts with a full audit of your existing link portfolio and your website in general. This helps them see where you’re doing well, and what’s harming your site without you even noticing. From there, they define clear goals upfront, which become the foundation for everything that follows, including the content assets built around those goals.
The strategy is fully customized: every client is different, every SaaS niche is different, and they build with scalability in mind from day one. Prospecting is thorough and focused on finding the right partners, with outreach built around mutually beneficial offers. Monthly reports keep you informed on exactly what's been built and what it's delivering.
Client Results and Reviews
As the name suggests, the reviews back it up: SaaS Link knows their lane. High-quality, intentional, relevant links for SaaS, built through a mix of traditional outreach, digital PR, and newer approaches aimed at AI visibility. In one case, that approach delivered:
- 2,880% growth in organic traffic
- 417% increase in top 10 keyword rankings
- 83% growth in domain rating
What stands out is how the links are earned! Clients highlight that their campaigns are built around data-driven stories and real, unique insights that grab attention.
On the working side, clients describe the team as organized, proactive, and detail-oriented. Communication is consistent, deadlines are met, and every link feels purposeful. The process is controlled and strategic. This makes campaigns both scalable and safe to run over the long term.
2. Loopex Digital - Best for digital PR for SaaS
- Establishment Year: 2018
- Team Size: 50+
- Starting Price: $1,000
- Headquartered in: California, USA; Yerevan, Armenia
- Founder: Maria Harutyunyan
- Rating: 5.0/5 on Clutch (79 reviews)
- Main Link Building Services: Digital PR, Link Building
- Additional SEO Services: Full-Scale SEO Strategy, International SEO, SaaS Content Writing, Technical SEO, SEO Consulting
How They Work
Loopex Digital starts with a full backlink audit to understand where you stand and clean up any harmful links. From there, they define clear SEO and business goals, then build a link plan around your specific industry and targets. Outreach is relationship-driven, backed by its SaaS-specific network of directories, publications, and websites.
They use specialized internal AI software for prospecting and contact verification, but experienced people make the calls at every step. Every link traces back to traffic and sales impact. Monthly reports keep you in the loop: what was built, what it's doing, and what to expect.
Client Results and Reviews
The numbers from client work speak for themselves. Only one of the 100+ cases they have shows:
- 20,300% increase in organic traffic
- 1,700% growth in top 10 keyword rankings
- a 1,600% increase in domain rating
Across the board, link building is used as part of a broader SEO strategy, alongside content and technical work, with backlinks placed strategically to support high-value pages and accelerate rankings.
In reviews, clients consistently mention two things: clarity and flexibility. Complex SEO decisions get explained in a simple, structured way, which makes it easier to stay aligned and trust the process. Strategies shift based on the business, industry, and the data. That combination of transparency and adaptability is what makes it feel less like a vendor relationship and more like a long-term growth partnership.
3. Sure Oak - Best for broken link building
- Establishment Year: 2017
- Team Size: 10-49
- Starting Price: $3,500
- Headquartered in: Brooklyn, NY, USA
- Founder:
- Rating: 4.9/5 on Clutch (37 reviews)
- Main Link Building Services: Banklink Audit Services, Editorial Link Insertions, Broken Link Building Services, Unlinked Brand Mentions, White-Label Link Building Services
- Additional SEO Services: GEO, SEO Consulting, Content Writing, Technical SEO
How They Work
Sure Oak kicks off with a short onboarding process, then gets straight to work. They start with prospecting: competitor analysis, advanced searches, and finding sites that fit your needs. Each one gets vetted for traffic, relevance, authority, and trust before it makes the cut. Outreach is also personalized to the client's goals. The focus is on offering real value to earn links naturally. Overall, the process is strategic and hands-on.
Client Results and Reviews
Looking through Sure Oak’s case studies, a few strong outcomes show up across different campaigns. Many of their projects focus on improving authority and organic visibility, often alongside broader SEO work. Some of the results they highlight include:
- 3.26M monthly organic visits achieved in one campaign
- 137% increase in conversions after implementing an SEO and link acquisition strategy
- 35.4% growth in organic search traffic
- 91.2% increase in referral traffic
- 44.7% improvement in targeted keyword rankings
And when you read through client reviews, one thing comes up consistently: clients appreciate their strategic approach to authority building. Many reviews mention the team’s industry knowledge, clear communication, and their ability to adapt strategies to specific sectors like cybersecurity or SaaS.
4. Thrive Internet Marketing Agency - Best for guest post outreach
- Establishment Year: 2005
- Team Size: 10-49
- Starting Price: $1,000
- Headquartered in: Arlington, TX, USA
- Founder: Matt Bowman
- Rating: 4.6/5 on Clutch (104 reviews)
- Main Link Building Services: Backlink Audit, Niche Edits, Guest Post Outreach Service, Broken Link Recovery, White Label Blogger Outreach, Digital PR
- Additional SEO Services: Local SEO, Technical SEO, Enterprise SEO, Franchise SEO
How They Work
Thrive runs a detailed audit using their proprietary Thrive Score system, evaluating 150+ SEO factors to find the best link opportunities and set a clear strategy. Outreach is guided by ThriveAI, keeping your brand visible across both traditional search and AI-driven platforms. Clients track everything through Thrive Stats, a dashboard covering links, rankings, and traffic in real time. For local or geo-focused brands, Thrive Local handles citations and local authority. Reporting stays focused on real rankings, referral traffic, and general visibility, that’s why they ended up in a list of top SaaS link building agencies.
Client Results and Reviews
Thrive shares several case studies showing improvements in organic visibility after link-building campaigns. In one example, they worked with a mobile app development SaaS company and focused on building backlinks to support SEO growth. After implementing the link-building strategy, the campaign generated:
- 653 referring domains
- 5.5K backlinks
- 182 keywords ranking in the top 3 positions
As rankings improved, the client’s pages captured up to 1.6M monthly search volume across targeted keywords.
On clients’ side, they often mention that the team is communicative, organized, and easy to work with. Many also highlight their technical SEO knowledge and ability to adjust strategies as projects evolve.
5. Editorial.link - Best for editorial link placements
- Establishment Year: 2016
- Team Size: 50-249
- Starting Price: $1,000
- Headquartered in: St Petersburg, Florida, USA
- Founder: Dmytro Sokhach
- Rating: 5.0/5 on Clutch (76 reviews)
- Main Link Building Services: Editorial Link Building, Broken Link Building, Linkable Assets, Brand Mentioned, Listicle Link Building, Digital PR
How They Work
Editorial.Link starts with a deep dive into your site and audience to find the most relevant opportunities. Placements are sourced through their partner network and SERPs. They explicitly mention that they don’t use link farms. Before any outreach goes out, you review and approve the selected sites, so you always know where your links are going. From there, their team handles outreach, secures the links, and verifies each one. Once live, you get a clear report with all the details. The whole process is pretty transparent.
Client Results and Reviews
Editorial.Link is very focused on building editorial backlinks, and because of that, most of their case studies measure success in terms of links built and the traffic growth that follows. Some of the outcomes they highlight include:
- Traffic growth ranging from 43% to more than 1,500%
- Dozens to hundreds of editorial links built per campaign
- 200+ backlinks earned for companies like PandaDoc and DiscoverCars
In several cases, the increase in links was followed by traffic jumps reaching hundreds of thousands of monthly visits.
In reviews, clients often point to the quality of the links and the transparency of the process. Many mention that the team keeps communication clear, stays organized, and adjusts campaigns to the client’s niche rather than using a generic outreach approach.
6. GrowthMate - Best for white-hat outreach links
- Establishment Year: 2023
- Team Size: 10-49
- Starting Price: $5,000
- Headquartered in: L'viv, Ukraine
- Founder: Andriy Zapisotskyi
- Rating: 5.0/5 on Clutch (9 reviews)
- Main Link Building Services:
- Additional SEO Services:
How They Work
GrowthMate kicks off with a discovery call to understand your goals and growth targets, then runs a detailed analysis of your site and competitors to find missed opportunities. From there, they build a tailored outreach plan using white-hat tactics (guest posts, listicles, unlinked mentions) through a network of SaaS-relevant sites. Progress is tracked in a centralized dashboard covering links, rankings, and budget. The unique part is their results-based model: you only pay after the agreed links are delivered, which keeps incentives fully aligned.
Client Results and Reviews
I couldn’t find many detailed public case studies from GrowthMate, so instead I relied mostly on what clients say about their work. From the feedback available, clients frequently mention improvements in backlink quality, domain authority, and organic visibility after working with them, especially when campaigns focus on consistent outreach and niche-relevant placements.
Another thing that comes up often is their pay-per-performance structure. Instead of charging large upfront retainers, GrowthMate typically invoices based on the number of backlinks delivered within a monthly quota, which many clients say makes the collaboration feel lower risk and easier to justify from a budget perspective.
7. fatjoe. - Best for scalable blogger outreach
- Establishment Year: 2012
- Team Size: 50+
- Starting Price: $3,000
- Headquartered in: Staffordshire, United Kingdom
- Founder: Joe Davies
- Rating: 4.8/5 on Shopper Approved (1576 reviews)
- Main Link Building Services: Blogger Outreach, Niche Edits, Multilingual Outreach, Infographic Outreach, Digital PR, Local Citation Building
- Additional SEO Services: Keyword Research, Content Planning, Blog Writing
How They Work
Fatjoe works differently from a typical agency. It's more like placing an order than managing a relationship. You create an account, pick the type of link building you need (blogger outreach, infographic campaigns, multilingual links), and submit. Their team may ask a few quick questions or jump on a brief call, then handle everything from there. Most campaigns wrap up in around two weeks. It's a good fit for teams that want solid execution without being heavily involved in the process.
Client Results and Reviews
Fatjoe does publish case studies, but they’re very short and outcome-focused. They don’t go into much detail about the exact strategies used, but they clearly highlight the results, some of which are:
- Lead generation more than doubling within three months
- Keyword visibility expanding from ~1,000 to 6,000+ terms
- Customer acquisition increasing from 4 to 16 new customers per month
Client feedback is structured a bit differently compared to many agencies. Most of the testimonials are short notes rather than detailed reviews, which makes the service feel closer to a link-ordering platform. The comments are mostly positive and often mention that the platform is easy to use and delivers backlinks that were ordered.
8. Nine Peaks Media - Best for SaaS content-led link building
- Establishment Year: 2009
- Team Size: 10-49
- Starting Price: $5,000
- Headquartered in: Toronto, Canada
- Founder: Mike Khorev
- Rating: 5.0/5 on Clutch (22 reviews)
- When to Expect Results: Within 6 months
- Main Link Building Services: Blogger Outreach, Niche Edits
- Additional SEO Services: Content Writing, On-site SEO, Website Quality Audit
How They Work
Nine Peaks Media starts with a strategy session to review your current SEO performance and walk through clear growth opportunities. From there, they build a structured program focused on helping SaaS companies rank for competitive, high-intent keywords. Onboarding includes deep keyword research and a full site analysis to shape a strategy around your product and audience. A dedicated kick-off call maps out priorities and timelines before anything kicks off. Campaigns are managed through Notion and Asana, keeping things organized and consistent throughout.
Client Results and Reviews
Nine Peaks Media often combines content optimization with targeted backlink acquisition, and their case studies highlight steady improvements across traffic, rankings, and conversions. Some of the results they report include:
- Traffic growth ranging from ~22% to over 200%
- Conversion increases around 35-45% after SEO and link-building improvements
In several campaigns, these improvements also translated into significant growth in marketing-qualified leads (MQLs).
Looking through reviews, clients often mention the team’s strategic and analytical approach rather than generic SEO execution. Many mention that the team is proactive, transparent, and well organized, with clear reporting and regular check-ins throughout campaigns.
9. Linkbuilder.io - Best for niche edits and insertions
- Establishment Year: 2016
- Team Size: 10-49
- Starting Price: $1,000
- Headquartered in: Edinburgh, Scotland
- Founder: Stewart Dunlop
- Rating: 5.0/5 on Clutch (13 reviews)
- Main Link Building Services: Niche Edits, Editorial Links, Link Insertions
How They Work
Linkbuilder.io starts with a deep analysis of your site, content, and competitive landscape before anything else. From that, they build a strategy around the right link types, target pages, and anchor text. Prospecting is detailed, with personalized insights gathered for each target. During outreach, they use A/B tested campaigns, follow-ups, and direct conversations with decision-makers. What stands out is the focus on relationship-building and continuous optimization, making sure links actually move the needle over time.
Client Results and Reviews
What stands out in LinkBuilder.io’s examples is the scale of their link-building campaigns, often running over longer periods to steadily grow authority. Some of the results they highlight include:
- Traffic increases ranging from 84% to over 14,000%
- Hundreds of high-quality backlinks built per campaign
- Strong growth in referring domains
In several cases, these efforts helped sites grow from a few thousand visits to tens or even hundreds of thousands of monthly visitors, especially across SaaS tools and niche B2B products.
In reviews, clients most often highlight the quality and authority of the backlinks. Many also mention that the team is communicative, reliable, and easy to work with, and that campaigns deliver meaningful SEO impact.
How to Choose Between the Top SaaS Link Building Agencies
With so many top SaaS link building agencies on this list, now you ask yourself: which agency is the best fit for where we are right now? Not an easy decision, but here's how to think through that decision:
- Define what success looks like for you first. Before you even get on a discovery call, know what you're trying to achieve. Are you trying to build topical authority in a competitive niche? Improve visibility in AI-generated answers? Different goals call for different approaches, and the best SaaS link building agencies will ask you this upfront anyway.
- Match the agency to your stage and budget. If you're early and testing the channel, starting with a lower-commitment option makes sense. If you're scaling an established SEO program, you'll want an agency that can handle other aspects as well.
- Look at their SaaS experience specifically. Generic link building and SaaS link building are two different things. SaaS companies operate in competitive, often technical niches with long sales cycles. Agencies that have worked in this space understand which publications matter, how to position outreach for software products, and how to build links that support the full funnel.
- Dig into the case studies. Every agency on this list has positive reviews. The more useful question is whether their results match your situation. Let’s say, if you're a B2B SaaS in a niche vertical, look for case studies that reflect that.
- Pay attention to communication style during the sales process. How an agency communicates before you sign is usually a preview of how they'll communicate once you're a client. Slow responses, vague answers, or an inability to explain their process clearly are worth noticing early.
These should guide you better in your decision-making, but keep in mind that nearly all of the link building agencies in the list have a free call option. Just jump into a call with whoever you see fit for your style of work, and chat with them. This can clear up more questions than just doing research.
Takeaways
If there's one thing this list makes clear, it's that link building for SaaS isn't a commodity. The top SaaS link building agencies that consistently show tangible results are building relevant, authoritative links that are tied to business goals.
We’ve seen this play out across more than a hundred SaaS companies, so we have a pretty clear sense of what tends to work and where things usually break. If you ever want to sense-check your current approach or want a new winning strategy, you can always hop on a quick call. We’re happy to walk through it with you.
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